
The Magic of Thinking Big
by David J. Schwartz · 1959
The 1959 classic that says your accomplishments are capped by the size of your thinking.
Worth reading? Schwartz's Magic of Thinking Big is dated but effective: aim high, expect success, watch your words and associations. It's self-help predating the genre's fluff, so it's practical despite the era. Skip it if you already run big and just need systems.
| Author | David J. Schwartz |
|---|---|
| Published | 1959 |
| Category | Self-Improvement & Psychology |
| Favorite quote | “Think little goals and expect little achievements.” |
The Verdict
Schwartz’s Magic of Thinking Big is dated but effective: aim high, expect success, watch your words and associations. It’s self-help predating the genre’s fluff, so it’s practical despite the era. Skip it if you already run big and just need systems.
anyone stuck in small-thinking habits who needs an old-school confidence jolt
you already set ambitious goals and want specifics, not motivation

Book Summary
The 1959 classic that says your accomplishments are capped by the size of your thinking. It earns its place by giving you a clear lens you can apply, not just inspiration. Think bigger, your achievements rarely exceed your self-expectation. Believe you can succeed and your mind finds the way. The practical move is to read it once, then act on the one idea that maps to your current bottleneck, rereading the whole thing rarely adds more than executing the part you skipped.
Top 5 Lessons from The Magic of Thinking Big
- Think bigger, your achievements rarely exceed your self-expectation.
- Believe you can succeed and your mind finds the way.
- Watch your words; 'I can't' becomes a self-fulfilling prophecy.
- Associate with people who think big.
- Action cures fear; don't wait to feel ready.
Top 2 Quotes from The Magic of Thinking Big
"Think little goals and expect little achievements."
David J. Schwartz, The Magic of Thinking Big
"Believe you can and you will."
David J. Schwartz, The Magic of Thinking Big
Frequently Asked Questions
Is The Magic of Thinking Big worth reading?
Yes, if the description fits you, anyone stuck in small-thinking habits who needs an old-school confidence jolt. Skip it if you already set ambitious goals and want specifics, not motivation.
What is the main idea of The Magic of Thinking Big?
Schwartz's Magic of Thinking Big is dated but effective: aim high, expect success, watch your words and associations.
Who should read The Magic of Thinking Big?
Anyone stuck in small-thinking habits who needs an old-school confidence jolt. Skip it if you already set ambitious goals and want specifics, not motivation.
What will you get out of The Magic of Thinking Big?
A clearer, opinionated take you can act on, plus the sharpest lessons pulled into a short list so you don't have to read the whole book to decide.
Ready to read it?
Get The Magic of Thinking Big on Amazon






